Apple’s Siri is one of the most recognizable virtual assistants in the world, but a new report from The Information reveals that it has been plagued by internal strife and mismanagement. According to the report, Apple’s AI team has faced numerous challenges over the years due to its lack of resources and personnel. This has resulted in an environment where engineers are often forced to work long hours with little recognition or reward for their efforts.
The report also details how Apple’s AI team was initially led by Tom Gruber, who left his position as head of Siri in 2018 after disagreements with other executives at Apple about how best to develop the technology. Since then, there have been multiple changes in leadership within the company which have caused further disruption and confusion among employees.
In addition, many former members of Apple’s AI team have expressed frustration over what they perceive as a lack of investment from senior management into developing artificial intelligence technologies. This includes not only financial resources but also access to data sets that could help improve machine learning algorithms used by Siri and other products developed by Apple’s AI division.
Despite these issues, however, some progress appears to be being made on improving Siri’s capabilities through recent updates such as Shortcuts integration and improved natural language processing abilities. Additionally, reports suggest that Apple is looking into ways to make its voice assistant more proactive so that it can better anticipate user needs before they even ask for them – something which would certainly give it an edge over competitors like Amazon Alexa or Google Assistant if implemented correctly.
Overall though this latest report serves as yet another reminder of just how difficult it can be for tech companies like Apple when attempting ambitious projects such as building out their own artificial intelligence platforms from scratch – especially when those efforts are hampered by internal disputes between different departments or teams within a company itself.
|Report Details Turmoil Behind Siri and Apple’s AI Efforts|AI|MacRumors