Why Not Everyone’s Happy With Levi’s AI Generated Models

Levi’s, the iconic American denim brand, recently announced a new campaign featuring AI-generated models. The company has been using artificial intelligence to create digital images of models wearing their clothing for some time now. But this is the first time they have used these AI-generated models in an advertising campaign.
The move has been met with both praise and criticism from fashion industry insiders and consumers alike. On one hand, many people are excited about Levi’s embracing technology and pushing boundaries when it comes to fashion campaigns. They see it as a sign that the company is staying ahead of trends and keeping up with modern times.
On the other hand, there are those who feel that using AI-generated models takes away from what makes fashion so special – real people expressing themselves through clothes. They worry that by relying on computer generated images instead of actual humans, Levi’s will be missing out on showcasing unique personalities and styles that can only come from real life individuals.
Regardless of where you stand on this issue, there’s no denying that Levi’s decision to use AI-models in their latest ad campaign marks an important moment in fashion history – one which could potentially shape how brands approach marketing going forward. It remains to be seen whether or not other companies will follow suit but either way it looks like we can expect more tech-driven innovation within the industry over the coming years!
|Why Not Everyone’s Happy With Levi’s AI Generated Models|Fashion|San Francisco Chronicle